Today, we announce We Are Pop Up’s newest feature: Contracts and Payments. In our mission to make it fast and easy to rent short-term space, we have broken new ground.
For the first time, commercial property booked entirely online.
2013: Property for people
In 2013, We Are Pop Up introduced a new way to find pop-up shops and creative spaces. Make a project, connect with spaces, start conversations online, and negotiate terms.
2,500 businesses have joined We Are Pop Up – over 1,000 of which are looking for pop-up shops. We placed two shops a week on average – 120 new shops during the year – using the traditional commercial property model.
We are extremely proud of each of these shops, but that also means only one out of 10 shops found space.
2014: Commercial property goes online
Now, we are excited to offer three new capabilities to the community.
• Transparent pricing on spaces – see one total cost of renting.
• Rental fees paid online with credit and debit cards.
• Rental contracts generated at the time of booking, and signed online.
For the first time, you see the whole cost of the rental agreement – with no hidden fees.
Faster and safer interactions
Business profiles – Every user on We Are Pop Up creates a business profile. These profiles now contain more information – Company Numbers, VAT status, bank account details, and social network connections. The business profile is the first step in verifying both projects and properties. This brings greater security to the community, and ensures everyone is ready to transact quickly.
Space profiles – Landlords and people with space create property profiles. These profiles detail unique features, property locations, amenities, and costs. Rental fees can be set by day, week, month, and quarter, providing landlords the opportunity to both maximise the value of spaces, and cater to a broad variety of tenant offers. The We Are Pop Up team reviews all space profiles to help landlords showcase their locations and attract the best projects.
Project profiles – Tenant businesses create project profiles. These present project ideas in terms of both concepts and imagery. Project profiles accelerate the process of transacting by sharing unique consumer propositions in rich detail. Project profiles are the first thing landlords see when tenants apply to spaces – and tenants can use one profile to apply to an unlimited number of spaces.
Payments and Contracts
Tenants search for spaces online, and submit projects for review. Landlords receive email notifications as projects apply to a space. Both parties communicate online through We Are Pop Up mailboxes. When dates, prices, and terms are agreed, landlords make a formal offer of tenancy to accept a project into a space.
Tenants receive notification of the offer over email and have 24 hours to review, accept, and complete payment. All details of the booking, from price to contract terms, are presented for the tenant to review. To execute the contract, tenants pay online with debit or credit cards.
When tenant payment is received, a completed contract is sent by email through HelloSign to the tenant and landlord. These contracts are signed online (or with a mobile device). These contracts can also be forwarded to the proper signatories within each business.
After both parties have signed the contract, a completed copy is distributed through email. At this point, the tenancy is agreed, payment transferred, and the project is booked to appear in the space.
More support for spaces and projects
Current users will be asked to complete new details for rental contracts and payments. You are asked for additional information about businesses, projects, and spaces.
You can add this information at any time – and we will prompt you when it becomes necessary. Here are two quick checklists for spacesand for projects to make sure you have all the information that you need.
For landlords, we also have a Space Listing Guide to help you get started and add your property.
We have added messages to guide you through the process, and a support section at support.wearepopup.com.
If you have any questions, drop us an email at firstname.lastname@example.org, or give us a call at +44 (0) 203 487 0813.
Many of your ideas and feedback have gone into this massive update. Hearing from you helps us improve – please let us know what you think!
Get started today
Kollektiv is made up of 15 keen and active DIY, hardworking artists, crafty designers and incredible illustrators. Their aims are to inspire and encourage other artists to make more, exhibit more and sell more.
After successfully reaching their Kickstarter goal, Kollktiv Gallery launched their first pop up on 25th November in Brighton.
We caught up with Sophie Giblin, curator and creator of the wonderful Kollektiv Gallery to find out more about what inspired her to pop up:
"About 3 months ago I finished my Art Degree, I saw peers decide that they couldn’t carry on being artists, believing that the money was poor and the profession wouldn’t pay the bills. As a reaction, I spent the Summer learning about entrepreneurship and business in order to open a gallery for myself, my friends and all emerging artists everywhere."
Why put so much energy into a pop up?
How did you prepare to pop up?
This is my very first pop up gallery. I left university a couple of months ago after studying art for 8 years. After my I received my degree, I wanted to put on an exhibition. However I found a lot of my friends couldn’t fully commit, thinking that art wouldn’t earn them enough money. So I spent the summer learning about entrepreneurship and pop up culture in order to open Kollektiv Gallery for emerging artists.
Was there anything unexpected or particularly challenging about getting this off the ground?
Whats the nicest thing a customer has said so far?
Any thoughts about what happens after this pop up?
Anything else you’d like to say about popping up?
> > You can visit the Kollektiv Gallery at 11 St James’s Street, Brighton «
Frame’s dance, fitness and holistic studios are right smack-bang in the middle of “the greatest two little suburbs in the entire world - Shoreditch and Queen’s Park.” So with such established locations, we were intrigued to find out what compelled Frame to pop up at other venues through their new pop up series ‘Frame on the Move’.
Frame on the Move will see Frame classes popping up at various locations around London and nationwide, ranging from rooftops to nightclubs, to churches and even clothes stores, creating incredible one-off experiences on top of a damn good work out!
Each Frame on the Move experience will be full of suprises, from tea on arrival or post-workout make-overs, live djs to green juices.
We Are Pop Up caught up with Frame’s co-founder Pip Black, to understand what a collaboration with another brand can bring to a pop up project.
We love the Frame Studio, why take Frame on the Move?
Frame on the move aims to create unique experiences to convince the population that ‘exercise’ doesn’t need to sit out on it’s own limb, but is actually just part of your overall lifestyle, and can link in with food, music, cocktails, movies and other pastimes we love.
A secondary aim is to take Frame out to locations that suit people who don’t live near one of our permanent sites. Most of our ‘MOVING’ is set to happen in January, when health and fitness is at the forefront of everyone’s minds, but it doesn’t mean that we should stop going to our favourite restaurants and bars… lets work out in them instead!
Frame on the Move yoga on Boundary Rooftop was beautiful this morning. We Are Pop Up certainly enjoyed it, but what does a collaboration like that bring to your brand?
The collaboration with Boundary Rooftop came about due to us wanting a zen rooftop space with views to showcase our wonderful yoga teachers, and the Boundary wanting to promote their new ‘glass box’ allowing for rooftop events and drinks all year round. I couldn’t think of a better place to do a yoga class, and the Boundary staff have been incredible helpful and positive about the idea… (nothing to do with the amount of stretchy ladies on the roof!) It works so well because the time we want to use the space, the rooftop was currently not being used… so it’s not affecting their normal operations.
As the Boundary is such a unique and classy venue, it brings really positive connotations to the Frame brand, adding a hint of luxury to what we do!
What advice would you give to anyone thinking of popping up in partnership with another brand?
Make sure the brands ‘fit’ - nothing worse than working with a brand that’s trying to talk to a different demograph. Also make sure both sides are working equally on the project. I’ve found myself in a few situations in the past where i step back and realise Frame is providing everything… venue / staff / marketing / database… and the other brand is basically just taking the piss, sitting back and doing nothing!
What brand partnerships have worked well?
We did a big collaboration with Sweaty Betty, with FRAME RAVE in September!
And any forthcoming exciting brand partnerships you can share with us?
We are planning some really exciting things with Nike for January, alongside working with Paradise by way of Kensal Green, Casa Negra and The Hoxton.
To book Frame on the Move, see here
To pop up in Frame’s Shoreditch or Queen’s Park studio, see here.
Japan’s highstreet collides with London - The Collectionaires take up residence at Saint Katharine’s Dock
On Friday night we stopped by Collectionaires very first Pop-Up currently taking place in Unit G of Ivory House at St. Katharine’s Dock in E1W 1AT. Collectionaires is the brainchild of Skye Xu and Kevin House and launched in April this year. It sells exclusive, very high quality designer clothing from Japanese designers and brands - quality is paramount and the clothes really are beautiful, unique pieces.
Luckily, we were able to pull Kevin aside for a few moments and ask him about the Collectionaires story. A few months back Skye and her friend were talking about launching a new clothing brand bringing Japanese designer goods into the UK market. Skye has a degree in marketing and e-commerce which she has been putting to good use with a range of clients and previously worked at the Financial Times ‘How to Spend It’ Magazine, but dreamed of launching her own business. Kevin has an Information Technology background - specifically energy utilisation - and has been interested in new business models for a while. When he heard what they were planning he was inspired to join in.
Collectionaires has set up as a business using high street retail as a supplementary part of their retail strategy - with a focus primarily on online sales. They will host 4 or 5 pop-ups a year, showcasing their products and reaching new audiences. Kevin shared a little about their experiences of sourcing the brands in their collection.
In Japan the brands are well known - they are stocked in the equivalent of Selfridges but aren’t yet on UK high streets. Collectionaires want to support a shift in UK perceptions of Japanese fashion brands. They focus exclusively on bringing Japanese designers into the UK market. They understand the import regulations and requirements - and are building an audience for these beautiful products. I love the idea that a start-up retailer is using pop-ups to bridge the gap between high end brands in different markets.
They have started with 6 brands for a 7 week Pop-Up at St Katherine’s Dock and have launched their online website http://www.collectionaires.com/
We highly recommend getting yourself down to the Pop-Up to check out the clothes for real - and picking yourself up some little Christmas pressies online or in-store.
Find the shop:
Tinned Bananas is a new breed of women’s fashion. We make crazy designs and print them onto stretched fabric to give you a different style of clothing!
Our prints are our own, they are who we are and they are what define us. We take inspiration from raw funk to gritty soul and we fill our prints with untapped energy. One thing’s for sure: their explosive personality will blow your mentality!
Taking the next step in our creative journey we have recently opened our flagship store at the world’s first pop-up mall, BOXPARK.
We want there to be a soulful feeling in everything we do and ensure there is a constant flow of good energy in our work! Here at our pop-up store at BOXPARK, funk is king. We want you to open your mind and bring yourself to life and our store at BOXPARK allows us to do just that!
Our retail space is open for 3 months, from the 1st November to 1st February!
During our time at BOXPARK we want to engage with our target audience as much as possible. We will be offering a range of in-store discounts and hosting a number of special events! Customers will also have the chance to purchase exclusive products that are available only to BOXPARK customers.
BOXPARK is a great concept and is perfect for companies like ours! It is simple and a great way for start up brands to find their feet, have fun with their customers and create a buzz around their brand! Owner and founder of BOXPARK, Roger Wade, is a key figure in supporting smaller brands. He is currently leading the battle to reduce business rates in the area, which would give companies a better chance to succeed in this tough industry and ultimately, help rejuvenate our high streets!
BOXPARK is more than a shopping experience. Located in one of the most happening places in East London, it is a society made up of creative ideas that continues to push boundaries, offering customers something new week in week out. It is the start of something new.
We are always listening and looking for the opportunity to talk to people so please don’t stay quiet, come and see some our weird and wonderful prints, visit us at BOXPARK, Shoreditch. x
Meet CouCo- our new creative concept company:
CouCo: Introducing sustainable boutique brands and a variety of products all of which are handmade and new to the UK. Co-Founded by cousins Lisa and Tess.
“What’s special about CouCo is our hands on approach in selecting the brands we bring on board. We make a point of meeting the makers in person and on location to confirm that we share the same values and principles. This is the only way we can vouch for the products and all that they stand for.” Tess, CouCo Co-founder
CouCo proudly presents: PLAYN- maker of eco-friendly, handcrafted, designer eyewear in collaboration with CM AOX, creators of revolutionary gadget and fashion accessories, which are produced and hand finished in London.
After three successful pop-ups in East London, including the running of the “smallest shop in the world” they have returned to Boxpark this time for six weeks!
We would now like to share and celebrate the success we have had in the past months and would like to cordially invite you:
Join us for drinks and music by Bailey Intabeats on Thursday 14th Nov 6pm-9pm PLAYN Eyewear at Boxpark Unit 17, Bethnal Green Road, London E1 6GY
If you can’t make Thursday, no problem come by another day, we will be there till Sunday 24th November!
Lisa & Tess
We interviewed Couco last summer about their pop-up journey.