Nick Russell, CEO, We Are Pop Up

Pop up shops rise to the challenge

Pop ups are now a mainstay of retail life, said the Financial Times this week. They asked our CEO Nick Russell to estimate the number of pop up shops in London. Read his reply and the FT’s take on the rise of the pop ups…

Pop up stores rise to challenge of reviving retail, says Financial Times
Pop up stores rise to challenge of reviving retail, says Financial Times